As the holiday season unfolds, it’s the perfect time to celebrate and uplift Black women entrepreneurs whose creativity and innovation are redefining the fashion, beauty, and lifestyle spaces. Shopping with intention not only brings joy to your loved ones but also supports the dreams and legacies of inspiring women. Here are five Black women-owned brands to support this December, each offering something unique and fabulous.
1. Socorra Rose
Website: www.socorrarose.com
Socorra Rose, founded in 2020 by Afro-Latina entrepreneur Tatiana, is a Harlem-based luxury home goods company. Inspired by her grandmothers, the brand offers hand-poured soy-wax candles with luxurious scents, aiming to infuse spaces with love and relaxation. Each product embodies a commitment to self-care and elegance.
2. Be Eyeconic
Website: www.beeyeconic.com
Be Eyeconic founded by Ashlee Muhammad, offers unique products designed to boost self-esteem and spread positive vibes. Inspired by her personal journey overcoming insecurities, Ashlee aims to empower individuals to embrace their inner magic and beauty. The brand's mission is to transform lives by promoting self-love and confidence through stylish, inspirational items.
3. BKLYN Body
Website: www.bklynbody.com
Founded in 2017 by Jasmine to address her daughter Brooklyn's skincare needs, BKLYN Body offers handcrafted body butters, lotions, and oils made with natural ingredients like shea butter, coconut oil, and jojoba oil. Based in a Detroit suburb, the brand emphasizes soothing, chemical-free formulations suitable for sensitive skin, delivering an uplifting daily experience.
4. Repeat Outfits, Not Mistakes
Website: www.repeatoutfitsnotmistakes.com
With a bold message and a passion for self improvement, Repeat Outfits, Not Mistakes redefines the idea of style and self-expression. This apparel brand offers trendy yet conscious clothing that empowers individuals to make thoughtful fashion choices. Their pieces make a statement both in design and purpose.
5. Ekikere
Website: www.ekikere.com
Éki Kéré, founded by Creative Director Abasiekeme Ukanireh, is a Nigerian fashion house that seamlessly blends African traditions with modern, sustainable design. Specializing in handwoven raffia garments, the brand emphasizes biodegradable fashion, honoring cultural heritage while promoting environmental stewardship.
Why Support Black Women-Owned Brands?
Supporting Black women entrepreneurs isn’t just a financial transaction—it’s an act of community building, recognition, and solidarity. These brands represent innovation, creativity, and a dedication to their craft. Shopping with intention encourages the growth of unique products that enrich the marketplace.
This December, let your shopping reflect your values by supporting these incredible Black women-owned brands. Whether you’re buying gifts for loved ones or treating yourself, these businesses offer exceptional products that stand out. Explore their collections, share their stories, and make a meaningful impact this holiday season.
Which brand are you excited to shop from? Let us know in the comments below!